Holla readers,
The new Kanye dropped a few days ago. I’m not going to talk about the album, I expect this would have been covered on every other hip-hop related blog on the Internet already. I’m intrigued about one thing though; On Kanye’s blog he says that he “did not leak” RoboCop (a track off his new LP 808s and Heartbreaks).
Now I’m pretty new to the way Kanye deals with the marketing of his self and product, but in saying that, to me implies that he’s purposefully leaked material before to generate hype. Can anyone clarify this? The whole Internet seems to be buzzing with Kanye, and I’m not surprised. Look at his blog, so much well targeted marketing. Love Lockdown dropped a while back and he’s since been slowly whetting our appetites in an expertly timed manner: video drops, shows, more leaks… I implore you, does it even matter that the album is a musical anti-climax?
RoboCop
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